Results of #Customer Experience
Can B2B companies embrace customer lifetime value (CLV) metrics? Part 2
We know what customer lifetime value (CLV) is, but part 2 of our series focuses on the technical & cultural challenges of adopting CLV.
Can B2B companies embrace customer lifetime value (CLV) metrics? Part 1
What is customer lifetime value (CLV) and how can B2B companies adopt it while adapting to new digital customer expectations?
Benchmark eCommerce Experiences – Learning From The Best
What lessons can be learned from big benchmark eCommerce brands like IKEA, Nike and Apple? Can they be emulated?
Customer Empathy – Why You Should Humanize Your Business
We look at customer empathy, why businesses need to put the customer at the heart of their processes and the benefits an empathetic approach can bring.
Shopping Cart Abandonment Rate Part 2 – The Messy Middle
In part 2 of our shopping cart abandonment rate series we look at the “messy middle”. What is it and how can companies improve conversion?
Why is shopping cart abandonment rate a problem and how can it be reduced? Part 1
We explain what shopping cart abandonment is, some reasons why it might occur and actions you can take to lower your shopping cart abandonment rate.
UX Writing for apps and websites – 5 tips to get you started
UX writing is the art of crafting User Experience (UX) copy that guides users in a digital product. Here’s 5 tips to help your UX writing project.
MAQE 2021 and the Road Ahead
2020 did not quite go to plan but we’ve evolved and we’re building an even stronger, more resilient business in 2021. Here’s what we’re doing.
Core Web Vitals – Optimizing Page Experience
The Google Core Web Vitals update arrives in May 2021. And it’s main focus is improving user experience. Here’s what you need to know.
Planning Your Customer Experience Strategies in 2021 – Part 2
Planning your customer experience strategies for 2021? Part 2 of our series will give you some ideas around the service voice, loyalty loops and VOC…