Star Circle
Insights May 12, 2023

How To Use Generative AI To Improve Your CX (Customer Experience) – Part 1

AI is exploding and it is a bit scary! But we look at ways your business can use generative AI to improve your customer experience.

Insights May 5, 2023

Best Practices For Selling On Digital Marketplaces

We look at best practices for selling on digital marketplaces. Should companies engage with 3rd party marketplaces or should they start their own?

Insights April 28, 2023

How Starbucks Is Rethinking Loyalty Programmes (With NFTs?!)

Starbucks Odyssey is an innovative new type of loyalty program. What lessons can B2C businesses learn from Starbucks’ web3.0 experiment?

Insights April 21, 2023

Decoding The Metaverse Part 4 – Metaverse Law & Regulatory Challenges

We look at Metaverse Law & Regulatory Challenges. Where will businesses have to ensure compliance with government policy in the metaverse?

Insights April 12, 2023

Decoding The Metaverse Part 3 – Starting Your Metaverse Strategy

In part 3 of our series we will look at how businesses can start creating, testing then implementing a metaverse strategy.

Insights April 7, 2023

Decoding The Metaverse Part 2 – Metaverse Sentiment

In part 2 of our metaverse series we look at sentiment among consumers & business leaders. What are business leaders’ top metaverse strategic priorities?

Insights March 31, 2023

Decoding The Metaverse Part 1 – What Is The Metaverse?

The metaverse is big business. But what exactly is it? Part 1 of our metaverse series tells you what you need to know.

Insights March 24, 2023

Are Customer Needs The Key To The Future Of Ecommerce?

Adapting to shifting customer needs could be the key to weathering the recession for Ecommerce businesses. But what are these customer needs?

Insights March 17, 2023

Customer Experience ROI – How To Prove Investment In CX Pays Off

Times are tough, so how do CX teams prove Customer experience ROI? We look at what CX teams can do to prove CX ROI to senior management.

Insights March 10, 2023

Pros & Cons of Squarespace – Why Squarespace Might (Or Might Not) Work For You

We look at the pros & cons of Squarespace. Is it good for Ecommerce & what are the barriers that might stop businesses using it?

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